How To Attract Clients Through Workshops & Webinars

If you wish to sell your program with ease, and fill group programs, you must master the art of selling one-to-many through compelling, persuasive educational events that launch your program.

Webinar marketing is, by far, the most powerful way to sell your high-end transformational programs. Variations of sales webinars include master classes, paid workshops, and online challenges.

Whatever "launch-trigger" conversion event you choose to produce, the creation process is essentially the same, even if content delivery might be a little different.

In this master class, we'll cover the step-by-step process.


What We'll Cover:

  • Keys to Creating a Client-Attracting Webinar Webinar Design
  • Planning & Production
  • The Anatomy of a Webinar Funnel


What You'll Learn:

  • Why webinar marketing is the most effective way of selling high-end programs
  • Review the step-by-step process necessary to effectively launch and fill your webinar
  • Learn what it takes to create an engaging webinar that sells your program


Your Instructor


Lorna Liana
Lorna Liana

Deep in the heart of the Brazilian Amazon, Lorna "Liana" Li discovered her purpose and her divine calling while drinking visionary plant medicines with indigenous shamans. She was given a mission:


“To leverage emerging technologies to preserve indigenous traditions, so that ancient wisdom can benefit the modern world, and technology can empower indigenous people.”

In pursuit of this mission, Lorna became a new media strategist to sustainable brands, social ventures and visionary entrepreneurs, helping them attract their tribe and ignite a movement around their mission-driven businesses. Through podcasting, video blogging and social media, she shares the stories of both indigenous people and the world’s foremost experts in psychedelic science, modern shamanism, and consciousness research to inspire each and every one of us to explore the depths of our minds, spirits, planet…and evolve.

She has spent the past 20 years exploring shamanism, spirituality, and expanded states of consciousness through meditation, breathwork, and visionary medicines. She spent 3 years in a Tibetan meditation center, participated in 100+ ayahuasca ceremonies, and spends extended time in the restricted areas of the Brazilian Amazon as a guest of indigenous tribes.

Lorna created this course to address a growing concern around the use of visionary plant medicines, especially by Western participants. Traditional indigenous societies engaged in practices to prepare for and integrate experiences with psychoactive plant medicines, within a framework of support by the community, shamans, and elders.

With the explosion of interest in the West, coupled with inadequate preparation and integration, there is an alarming phenomenon of Westerners emerging from shamanic experiences worse than when they started.


Course Curriculum


  First Section
Available in days
days after you enroll

Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

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